"Think Katie's work is just for women? Think again. I'm a man (obviously), and my business tripled, too!"
Joshua
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APPLY NOW
"Think Katie's work is just for women? Think again. I'm a man (obviously), and my business tripled, too!"
Joshua
I'm baby farm-to-table sartorial helvetica, migas marfa paleo chambray normcore 8-bit bushwick roof party truffaut banjo actually. YOLO health goth jean shorts forage farm-to-table flannel.
There’s more competition than ever before!
Introducing...
ENROLL NOW
Phase I. Brand Story
Phase II. Alignment
Phase III. Visibility
We focus on 3 essential phases...
Katherine Picott, Tidy Milso (Right Side)
Shané K. Gooding, Imiivo (Left side)
Katherine Picott is the CEO and Founder of Tidy Milso, a professional organizing firm rooted in clarity, transformation, and purpose. As an Army wife, Folding Pro, and Certified KonMari Consultant trained by Marie Kondo, Katherine brings both precision and empathy to every space she touches. Clients seek her expertise when overwhelmed by clutter and disorganization often driven by demanding schedules and a lack of time management. Her gentle accountability and strategic guidance help them reclaim control. Katherine is also the first and only professional organizer to serve on The Spruce Magazine’s Cleaning and Organizing Review Board.
Shané K. Gooding is an award-winning professional Portrait Photographer and Brand Image expert with over 20 years of experience behind the camera. She is the proud owner of Imiivo Photo Studios, where she specializes in creating modern, confidence-building portrait experiences for individuals and entrepreneurs. Having a background as a former university educator and an early career in the film and television industry, where she wrote, produced, and directed media projects, Shané has a deep understanding of what resonates with an audience. This unique expertise allows her to help entrepreneurs develop a brand personality, honor their stories, and amplify their message to the world. When she isn't transforming a brand's image, she's a proud mother and a grown adult who's admittedly addicted to gummy bears.
~ Katherine Picott, Tidy Milso
From strategic partnerships with The Container Store, Sort Joy, and YouCopia, to features in national print media like Essence, Real Simple, Goop, Southern Living, The Spruce, Realtor.com, Redfin.com, Wives of the Armed Forces, Military Families Magazine, and many more.
My expertise has been spotlighted on NBC4, WUSA9, WBAL-TV 11, STUDIO KSL5, WHUR 96.3, and across numerous podcasts, making her a trusted voice in both lifestyle and entrepreneurial spaces.
My personal brand has opened doors I never imagined...
I know what it feels like to need support as a new business owner who happens to be a woman, often doing it all on her own.
It’s a lot to run your business, manage your family and personal life, and still find the energy to master your brand messaging, attract your dream clients, and be the confident face of your business. I used to feel constant pressure to be an instant success, with instant clients and an instant social media following. But I quickly realized that being a one-woman show meant I was trapped in the daily grind, without a clear strategy for growth. My brand felt invisible, my pricing was undervalued, and I was losing sleep because my vision was bigger than my grind. I finally realized that my nearly two decades of experience as a visual storyteller and educator gave me a deep understanding of what truly resonates with an audience. This is how I began helping women entrepreneurs create brands that felt authentic to them.
The good news is, you don't have to do it alone!
Katherine and I have combined our expertise to help you elevate your personal brand because you cannot afford to get lost in a sea of stock photos and logos. It's time to show up, connect with your dream clients authentically, and turn your business into a thriving success.
~ Shané K. Gooding, Imiivo
Time to have the business you've always dreamed of!